Various communication media can contribute to increased public awareness and encourage a wider audience to become involved in activities that help conserve the Baltic population of the harbour porpoise. For many people, this is the way they first hear that the Baltic Sea is inhabited by a whale species, and thus,  information campaigns have a great potential to raise interest in and support for the harbour porpoise. 

TV broadcastings, newspaper/internet articles and publishing news of the IDBHP on your institution’s webpage will increase the day's success.In the past IDBHP has featured in various country in a variety of languages.